The season gets off to a flying start with glittering effects - the exquisite lurex inserts in the fabrics give the impression that the pieces are covered in ice and snow. While the theme communicates a sporty, clean message, the shimmering metallic fabrics merge a sporty attitude with luxurious glamour. The colours beige, white and shades of blue echo the colours of ice and snow, which in turn are rounded off by glittering details such as badges and sparkling materials. The cuts are feminine and figure-hugging, and the elaborate detailing makes each piece unique. The play with different surface structures - matte and glossy - creates a stunning contrast. Some of the pieces are decorated with shiny bands, lending them a sporty chic. The shiny metallic jackets in bright shades of blue and the overall in a material mix with glitter effect are the highlights. A print, specially painted in acrylic for SPORTALM by the artist Beni Altmüller, features on various pieces such as undergarments, a fleece and ski pants.